Our Community

Bo Short

CEO of Elevacity International Holdings, LLC
& Elevacity Holdings, LLC

Bo Short’s experience in direct selling has spanned over 30 years and 100 countries. He is a legendary field leader, having risen to the highest rank of leadership in multiple distributor organizations, and ranks as one of the industry’s top income earners. In addition to his field leadership experience, he has owned two direct selling companies and served in vital executive roles in several multinational direct sales companies.

Bo was cited along with such notables as Paul Zane Pilzer, Dr. Denis Waitley, and Robert Kiyosaki, as one of “52 of the Brightest Minds” in the direct selling industry.

Bo leads all of our direct sales companies and their global expansion. He is in charge of operations, supply chain, product development, sales, marketing, field development and customer support for our U.S. and international direct sales businesses.

Bo has spoken around the globe in 34 different countries to more than one million people. As one of America’s foremost thought leaders, he has impacted thousands with his powerful message on leadership, success & business development.

He has been featured in industry magazines, quoted in countless books, appeared in Entrepreneur magazine and highlighted in a Wall Street Journal best-selling book about direct selling. Bo has appeared on programs such as Focus on the Family, Oprah, and Dateline NBC.

Garrett McGrath

President

Garrett McGrath has three decades of experience as a top network marketing professional. Mr. McGrath has built organizations in excess of 150,000+ distributors in 21 countries worldwide, together with his wife and business partner, Sylvia, and has served as Master Distributor for four network marketing companies over the past 30 years. McGrath is a highly sought-after keynote speaker, leadership trainer, field liaison, inspirational coach, mentor and team-builder.

Mr. McGrath has also served as the President of the Association of Network Marketing Professionals (ANMP) since 2012. The ANMP, established in 2004, is the only non-profit professional association (501C-6) which advocates for education, ethics, collaboration and professionalism for all members of the network marketing community – distributors, company owners and executives alike – and those who serve and support.

Together with his wife Sylvia, the McGraths are one of the most prolific and influential couples in the network marketing profession today.

As The Happy Co. President, Mr. McGrath helps set and execute the company’s strategic vision, develop strategic partnerships, and provide training, systems, and mentorship for everyone in the field, to create an environment for growth that helps Elepreneurs reach their highest levels of success and impact.

Sylvia McGrath

Chief Experience Officer

Sylvia McGrath has 30 years of business, marketing and design experience, including having served as Vice President of Marketing for a network marketing company and Vice President of Sales & Marketing for a design firm with Fortune 500 clientele. She is passionate about good design, marketing communications, social media and customer experience.

A multi-talented executive with decades of experience and a servant leader’s heart, Mrs. McGrath has also served on the Executive Team of the Association of Network Marketing Professionals (ANMP) since 2013, applying her expertise to a broad variety of roles, including Conventions, Marketing Communications, Web Development, Education, Admin & Operations and Membership Support.

Mrs. McGrath has worked side-by-side with her husband Garrett since 1999, together providing unique mentorship, leadership training and coaching to companies, large organizations and top network marketers throughout the world.

Serving as Chief Experience Officer, Mrs. McGrath is passionately focused on every aspect of both the Brand Partners and customer’s experience. While working to create an environment for success that not only removes hurdles, but also paves the way for success, McGrath’s ultimate goal is that virtually every interaction and touch-point will delight and inspire both the field leaders and their customers.

Clare Holbrook

Chief Marketing Officer

Clare Holbrook is a creative, global sales and marketing executive with more than 25 years of direct selling experience.

As The Happy Co. Chief Marketing Officer, Clare brings her global perspective to the company’s branding strategy and country-specific messaging. Having worked and lived in the United Kingdom, the United States, and the European Union, Clare can communicate effectively in five languages, which bodes well as the company expands around the world.

Clare began her career in public relations for Lufthansa German Airlines in Stuttgart, Germany. She also worked for Pearle Vision in the Netherlands, helping improve customer service levels in 90 retail stores. The majority of Clare’s experience comes as a senior marketing executive in successful network marketing businesses doing hundreds of millions of dollars in annual sales.

In her role as Chief Marketing Officer, Clare helps create, determine, and direct the marketing strategy for The Happy Co.

Tony Chaplin

Chief Operations Officer

Tony Chaplin brings to the table more than 25 years of experience in the network marketing and party planning industries. His work with leading industry suppliers and manufacturing companies has allowed him to gain key insights into the businesses, and he’s taken the lead in increasing sales, growth, and retention in more than 20 European and North American markets.

Throughout his career, Mr. Chaplin has served in key executive positions in several multinational direct selling companies. In his last venture, he was instrumental in developing several product lines and bringing them to market while also improving in-house communication and teamwork among corporate leaders.

His vast experience in developing people, understanding the nuances of markets, and launching new products throughout the world serves him in his role at The Happy Co. As Chief Operations Officer, Mr. Chaplin contributes to enhancing efficiencies and increasing profitability by streamlining processes across the board.